26 tools · 6 categories
The directory of ecommerce tools that actually run a store.
Merchant of record platforms, returns handling, Shopify apps, chargeback services, fulfillment and retention — compared side by side, with pricing and who each one fits.
Browse by category
Merchant of Record
Global tax & compliance handled for you
View toolsReturns Management
Automated returns, exchanges and refunds
View toolsShopify Apps
Conversion, reviews, subscriptions and more
View toolsChargeback Management
Fight disputes and prevent fraud losses
View toolsShipping & Fulfillment
Rates, labels, 3PLs and delivery tracking
View toolsMarketing & Retention
Email, SMS, loyalty and attribution
View toolsStart with the job
Find tools for your team
Curated shortlists for common ecommerce business models, roles and stages.
DTC brands
Build a stronger post-purchase and retention stack
Explore toolsShopify merchants
Extend your store without stitching together the wrong apps
Explore toolsGlobal sellers
Sell across borders with less tax and fulfillment overhead
Explore toolsSubscription businesses
Manage recurring billing, churn and payment recovery
Explore toolsSmall ecommerce teams
Automate the busywork without enterprise complexity
Explore toolsCustomer support teams
Reduce repetitive tickets and improve post-purchase service
Explore toolsAll tools
Paddle
Merchant of RecordMerchant of record for software and digital goods
Pricing: ~5% + $0.50 per transaction
Lemon Squeezy
Merchant of RecordSimple MoR checkout for indie sellers
Pricing: 5% + 50c per transaction
FastSpring
Merchant of RecordEnterprise-grade global MoR commerce
Pricing: Custom, typically 5.9% + $0.95
Polar
Merchant of RecordDeveloper-first merchant of record
Pricing: 4% + 40c per transaction
Loop Returns
Returns ManagementExchange-first returns for Shopify brands
Pricing: From ~$155/mo plus per-return fees
Returnly by Affirm
Returns ManagementGreen returns and instant credit
Pricing: Quote based
AfterShip Returns
Returns ManagementReturns bundled with tracking
Pricing: Free tier, paid from $23/mo
Narvar
Returns ManagementEnterprise post-purchase and returns
Pricing: Enterprise quote
Klaviyo
Shopify AppsEmail and SMS built on store data
Pricing: Free to 250 contacts, scales with list size
Judge.me
Shopify AppsAffordable product reviews and UGC
Pricing: Free plan, $15/mo awesome plan
Recharge
Shopify AppsSubscriptions and recurring billing
Pricing: From $99/mo + 1.25% + 19c
Rebuy Engine
Shopify AppsAI upsells, cross-sells and smart carts
Pricing: From $99/mo based on order volume
Gorgias
Shopify AppsHelpdesk built for ecommerce
Pricing: From $10/mo, ticket-based tiers
Chargeflow
Chargeback ManagementFully automated chargeback recovery
Pricing: Success fee ~25% of recovered funds
Chargebacks911
Chargeback ManagementDispute management and prevention at scale
Pricing: Custom enterprise pricing
Signifyd
Chargeback ManagementGuaranteed fraud protection
Pricing: Percentage of guaranteed GMV
Midigator
Chargeback ManagementChargeback prevention and analytics
Pricing: Per-alert and subscription pricing
Shippo
Shipping & FulfillmentMulti-carrier shipping API and labels
Pricing: Free plan, from 5c per label
ShipBob
Shipping & FulfillmentGlobal 3PL fulfillment network
Pricing: Storage + pick and pack quote
ShipStation
Shipping & FulfillmentHigh-volume order and label management
Pricing: From $9.99/mo
ParcelPanel
Shipping & FulfillmentBranded order tracking pages
Pricing: Free tier, paid from $11/mo
Postscript
Marketing & RetentionSMS marketing for Shopify
Pricing: Usage based, from $100/mo
Yotpo
Marketing & RetentionReviews, loyalty and referrals suite
Pricing: Free tiers, modular paid plans
Triple Whale
Marketing & RetentionEcommerce attribution and analytics
Pricing: From $129/mo by revenue
Smile.io
Marketing & RetentionPoints, VIP tiers and referrals
Pricing: Free plan, paid from $49/mo
BabyLoveGrowth.ai
Marketing & RetentionAI-driven SEO and AI-search visibility growth
Pricing: Paid plans, with a 3-day trial